Nike Sweatshops Case Study - 1402 Words

Introduction Over time Nike has become a prominent figure in the apparel industry, yet the corporation has found itself in various scandals due to their use of sweatshops. The harsh backlash towards the immorality of using sweatshops has led to Nike’s image being tainted; nevertheless, consumers continue to shop in Nike stores. With this in mind, I will explain why consumers continue to purchase Nike products. To accomplish the task at hand; I shall, define exploitation and demonstrate why corporations exploit workers, provide context into Nike sweatshops, and explain why some continue to support Nike. In addition, I will ascertain to why some have stopped supporting consumerism, examine how Nike regained its prominence, and present an†¦show more content†¦With Nike rapidly growing, in the 1990s reports began to surface of Nike sweatshops. In 1996; in a United States (U.S.) magazine, an image appeared of a young Pakistani boy sewing together a Nike football that shunn ed Nike (Wazir). Likewise, the next year another report surfaced that reported that workers in Nike factories in Vietnam were exposed to fumes 177 times over the legal limit allowed in Vietnam (Wazir). Feeling the pressure to act due to low demands (Nisen), Nike’s co-founder and chairman Phil Knight pledged to overhaul these conditions; nevertheless, three years later Nike came under scrutiny again for their abuse and exploitation of employees (Wazir). Even with the unrelenting criticism towards Nike (Nisen), the impact of these reports upon Nike’s success has been little, as Nike has continued their dominance over its competition (Lutz). The continued prominence of Nike is due to consumers who have continued to support Nike, as extensive anti-sweatshop campaigns have seemingly failed in stopping consumers from purchasing Nike products (Bohm and Batta 346). According to Steffen Bohm and Aanka Batta, the cause of the continued-consumerism with Nike can be understood through the Lacanian conception of commodity fetishism (347). Commodity fetishism was first introduced by Karl Marx, who defined it as the economic system of capitalism causing normal products such as â€Å"tables, into objective, abstract entities† that could be exchanged on â€Å"an artificiallyShow MoreRelatedCase Study - Nike Sweatshops Inc. Essay1486 Words   |  6 PagesManagement | Case Study Analysis: Nike, Inc. and Sweatshops | | | | | Ethics refer to what is defined as right or wrong in the morality of human beings and social issues are matters which could directly or indirectly affect a person or many members of a society. In this case study, Nike has been accused of subjecting employees in their subcontracted factories overseas to work in inhumane conditions for low wages. The CEO and cofounder of Nike lamented that â€Å"The Nike product has becomeRead MoreNike: The Sweatshop Debate Essay1195 Words   |  5 Pagespresented in the Nike sweatshop debate case study. The paper determines the various roles that the Vietnamese government played in this global business operation. This paper summarizes the strategic and operational challenges facing global managers illustrated in the Nike sweatshop case. Nike: The Sweatshop Debate Case Study This paper describes the legal, cultural, and ethical challenges that confronted the global business presented in the Nike sweatshop debate case study. It illustratesRead MoreNikes Use of Sweatshops Across the Globe Essay624 Words   |  3 PagesInternationally recognized companies such as Nike make use of sweatshops and aid in the exploitation of labor workers in many parts of the world. A sweatshop is an industrialized provision that is known to have poor working conditions, infringement of labor law, and long hours coupled with low wages. In today’s world, sweatshops are prevalent all across the globe; however they raise the most concern in developing nations. Nike is one of the world’s most renowned sportswear companies, but has beenRead MoreSweatshops Case Study1419 Words   |  6 PagesIntroduction Over time Nike has become one of the most prominent figures in the apparel and sporting industries, yet the corporation has found itself for years involved in a massive scandal due to their use of sweatshops. The harsh backlash towards the immorality of using sweatshops has lead to Nike’s image being tainted; nevertheless, consumers continue to fill up retail Nike stores. With this in mind, I will explain as to why consumers continue to purchase Nike products, and to accomplish theRead MoreNike Business Case Study1380 Words   |  6 PagesIntroduction In the business culture, it is crucial for a business to behave ethically. Ethics can be defined as, â€Å"the study of how people ought to act† (Lecture 1, 2017). Businesses do not behave ethically because they think their profits will increase, even though unethical behaviors can be costly to a company. When a business acts ethically correct, society benefits from the encourage economic competition, people feel better about working for that company, and it s the right thing to do whichRead More Nike Case Study Essay863 Words   |  4 PagesNike Case Study â€Å"Nike is criticized for using sweatshops in countries like Indonesia and Mexico. The company has been subject to much critical coverage of the often poor working conditions and the exploitativeness of the cheap overseas labor.† – answers.com 1.  Ã‚  Ã‚  Ã‚  Ã‚  Should Nike be held responsible for working conditions in foreign factories that it does not own, but where sub-contractors make product for Nike?   Ã‚  Ã‚  Ã‚  Ã‚   Yes, but I do not believe that the firm is 100% responsible since it isRead MoreEthical Issues Within The Workplace1375 Words   |  6 Pagesresponsible organizations like Nike consider the effect of their activities upon all stakeholders. What is asked that the business is ethically and socially accountable and when the stakeholder assembly converts disgruntled, the character of the business gets smudged as the argument of sweatshops smeared the character of Nike. The circumstance that is being discussed is the concern of Nike doing the right thing; to be ethically answerable. Ethics can be demarcated as the code of moralRead MoreNike: the Sweatshop Debate Essay1494 Words   |  6 PagesNike: The Sweatshop Debate MGT/448 May 31, 2010 Instructor: Adrianne Ford Nike: The Sweatshop Debate The purpose and intent of this paper is to describe the legal, cultural, and ethical challenges that face the Nike Corporation in their global business ventures. This paper will also touch on the roles of the host government and countries where Nike manufactures their products and the author will summarize the strategic and operational challenges that Nike managers face in globalization ofRead MoreNike Feedback and Evaluation Strategies693 Words   |  3 PagesNike Feedback and Evaluation Strategies Figure 1 - Nike Sports Performance Laboratory (Nelab, 2012) Nike is the worlds largest sports and fitness companies, earning fourteen billion dollars in revenue and has one of the worlds most identifiable logos the swoosh (Financial Review, N.d.). Research and development is conducted by the Nike Sports Research Laboratory (NSRL) and is located on the Nike campus in Portland, Oregon. At this facility, Nike engineers study all facets of athletes and theirRead MoreAre Sweatshops Better Than No Jobs at All? Essay997 Words   |  4 PagesA sweatshop is defined as a factory where manual workers are employed at very low wages for long hours in unsafe working environments (Oxford Dictionary, 2011). Sweatshops are especially associated with clothing industries, such as Nike, Gap, Walmart, Primemark and other brand names. Sweatshop history begins in 1830 with clothing factories in New York City and London, even then the working conditions were poor, e.g. rat infestation. Since the 1850s worker unions have improved â€Å"sweatshops† conditions